Hi 👋🏼 I'm Kaori.

I'm a hands-on creative director and designer building brands by translating stories into cohesive, distinctive visual experiences that connect across media, entertainment, technology, and culture.

Over the past 15+ years, I've partnered with brands and studios and led teams from concept to launch, spanning campaigns, products, editorial, social, experiential, and everything in between. Whether I'm designing a logo or building brand voice and systems that scale, I'm happiest making thoughtful work that feels both beautifully crafted and strategically grounded with clarity.

I have led brand & design at Newfangled Studios, Vox Media, NBCUniversal, Paramount, and co-founded the design studio Lifelong Friendship Society.

Additional clients include Adidas, Intel, Anthropologie, Google, TriBeCa Film Festival, Spin Magazine, non-profit organizations, start-ups, and more.

Get in touch 🙋🏻‍♀️: kaorisohma@gmail.com

Honors, Awards & Recognitions

Promax / BDA

Clio Awards

Emmy Awards

The One Club for Creativity / ADC Awards

Le Book

International Color Photography Awards

Ideas in Motion hosted by Fable App

SVA MFA Fine Arts / Women in Animation

FIT Communication Design

Pratt Institute of Design

AIGA Design Archives

Press / Publications

Daily Brief / Promax BDA

Spoon Tamago

Shoot Online

Motionographer

CMYK Magazine

Design Is Kinky : Semi Permanent

Jeremyville Sketchel

Elle Magazine Online

8X8

H Magazine

Exhibitions, Festivals & Screenings

One Day on Earth, screened at United Nations: Film contributor

A Rift of Sunshine for you in the Head - Maxalot Gallery, Barcelona, Spain

BDA/Promax 20/120 “Chance”: New York City

Smilefacuet video collections: New York City 2003-2008

Group Show, te + te: New Handmade Co-curated with Spoon & Tamago: Brooklyn, NY

Apparel for Graniph: Tokyo, Japan

Naked - Gallery Show: New York City

Apparel for As Know As Tokyo, Japan