Kim K. West: The Justice Project
Marketing Campaign
Role: Creative Director, Design & Brand
Kim Kardashian West passionately champions individuals she believes have truly redeemed themselves in the eyes of society, all while shedding light on America's escalating issue of mass incarceration.
In crafting the promotional campaign, we opted for a clean and direct approach, using lighting that highlights Kim herself. This intentional choice captivates the audience and actively involves them in Kim's powerful mission and the compelling stories she seeks to share.
-
Art Director : Nathalie De La Gorce
Editor : Jason kichline
On-Air Promos Supervisor : Andrew Killoy
Off-Air Design : Jamie Slomski
Project Manage: Heather Bacci
SVP Brand : Nancy Mazzei